The demand for food is constantly expanding but must be measured with increasingly stringent terms in the consumption of planetary resources and its biological balances. Companies in this industry, in various capacities, face major challenges while maintaining long-term profitability. The consumer wants to know exactly the origin, the treatments, the methods relating to everything that feeds him. Animal welfare (PLF) is also a crucial factor in this dynamic. Tracing the supply chain farm-to-fork with XTAP means giving certainty, eliminating sophistication, guaranteeing food safety and responding to new consumer expectations, in terms of nutritional needs, environmental impact and sustainability.